reclaiming the stories and sounds of Afro-Latinidad with Saso
In the vibrant landscape of contemporary music, Saso stands out as a beacon of authenticity and cultural pride. As an Afro-Caribbean music recording artist, he deftly navigates the realms of creativity, blending genres and forward-thinking discourses to create a sound uniquely his own.
With each composition, Saso delves deep into the rich tapestry of Afro-diasporic rhythms, weaving together a narrative that resonates with audiences worldwide. In a recent interview with narrative media co., Saso shared insights into his artistic journey and the narrative his recent album, “COCOLO” pushes forward.
photo courtesy of Saso
the sound of identity and resilience
"My music represents Afro-Latinidad in the island abroad and our pioneering music in the industry today," Saso says, underlining the significance of his artistry in reclaiming narratives and spaces within the music industry. “I make sure to push that narrative in a sea full of other artists co-opting the sound and receiving more recognition than the Black counterparts.”
empowering our narratives through music
With his latest project, "COCOLO," Saso aims to ignite a spark of empowerment and self-acceptance. "I hope that 'COCOLO' encourages people to take pride in their skin, regardless of its shade, and to embrace their hair, no matter its texture," he shares. Beyond mere entertainment, Saso's music serves as a catalyst for conversations about race, particularly within the Latin American and Caribbean contexts, “but certainly across the rest of the world” he says.
staying true to self
Reflecting on his artistic ethos, Saso emphasized the importance of authenticity amidst industry pressures. "I remember I started making music because I can bring something different and authentic to the scene," he recalls, “It’s easy to fall into trends and sounds that you don’t really fuck with just because its poppin’ right now. I try to remind myself to always remain authentic to myself.”
diverse voices, diverse visions
At narrative media co., our mission is to amplify diverse voices and visions, providing a platform for artists like Saso to share their stories and perspectives. Through our spotlight series, we are celebrating our intrinsic creativity, authenticity, pride, and the transformative power of art in shaping our collective consciousness.
In a world hungry for genuine connections and meaningful narratives, Saso's music offers a sanctuary—a place where authenticity reigns supreme, and the echoes of resilience and pride resound with unwavering clarity.
Connect with Saso on Instagram and stream “COCOLO” today.
